A Chart Summarizing the Impact of the 1929 Market Crash on the American Automotive Industry

 

Source: John A. Scoville, Behavior of the Automobile Industry in Depression, Address delivered before the Econometric Society, Roosevelt Hotel, New York, December 39, 1935.

This page says much about what happened to the American Automobile Industry as a result of the 1929 market crash. Note that the high volume producers all survived. Small volume producers that survived in 1930 -- Auburn, DuPont, Elcar, Gardner, Jordan, Moon, Pierce-Arrow, Roamer, Stutz, all would not make it through the 1930s.

Three episodes have marked American History since 1861 -- The Civil War, The Great Depression, and the pandemic of 2020. What this evidence suggests is that size and market scale matter in terms of weathering a significant socio-economic storm.  How might America change post-Covid?