Hi folks -- below are newspaper advertisements that illustrate the establishment of a new Ford Dealership in Hinton, West Virginia. The ads tells of what life was like back then -- the significance of the State Fair in people's lives, and the cost of refurbishing used cars at a time when it was hard to buy new cars. Thanks to Ed -- his comments follow.
My second cousin just found the first announcement for the future opening of my grandfather's Ford dealership (1946).
Something I never knew but it seems the dealership was incorporated as "Garten & Sevy Motors" -- Marvin Sevy was his brother-in-law but it appears that some falling out occurred very quickly and by the time the dealership opened for business it became just "Garten Motors Ford."
But this is just evidence of one among likely hundreds and hundreds of new dealerships, mostly in small towns, that quickly arose almost immediately after World War II and after the government lifted restrictions on civilian auto production.
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| Only $46.65 for all this work on your Ford engine! What a deal back in the day (see ad on the left side). |
John, here is a wonderful example of how Ford Motor Company urged "patience" in waiting for a new car immediately following WWII when it was a seller's market and where people often ordered a new car and had to wait six months or more for delivery.
This ad would have been "copy" sent to all Ford dealers around the country and then the local dealer (like Garten Motors) would simply insert its name and phone number and run the piece in the local newspaper. My second cousin just found this ad from January 1947 and sent it to me.
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