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Wednesday, June 22, 2022

Wishful Thinking: Ford Verses Mercedes Advertising Art, 1982


 
View of a Ford Granada sedan and a Mercedes Benz sedan parked in front of building. Label on sleeve: "Ford Motor Co., Ford advertising, Granada, Mercedes, 1981-82.

From the National Automotive history Collection, Detroit Public Library


Typical of The Boulevard Photographic style of advertising art, light is key to the image. The message is ridiculous, given what we know from looking back. The Granada came and went, but the 1982 Mercedes remains a fixture on the road, reflective of its inherent build quality.  


The Ford Granada (1975-1982) initially was a replacement for the Maverick. It was marketed and made in Europe as the manufacturers top-of-the-line model. One rarely sees a Granada on the road today, but Mercedes sedans often continue, sometimes lovingly cared for by their owners. 




6 comments:

  1. I can't express how beautiful this pic is, not just the car but I appreciate the photography too. The darkness and sunlight. This is absolutely an art. Anything you can master can be an art just like MBA project helper in UAE making projects and assignments.

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  2. Mercedes is my favorite yet the most classical car of the world. Their magnificent website gives people the best user experience one can have. I would recommend to visit their website.

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  3. What a fascinating look at the 1982 Ford vs. Mercedes advertising art! The competition between these iconic brands mirrors the biker culture where style and performance meet. Just like Ford and Mercedes battle for dominance, Biker Jackets" like the café racer jackets embody a similar rivalry, offering a mix of durability, design, and functionality. Both brands and jackets appeal to those who value individuality and quality!

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  4. The Ford vs. Mercedes advertising art of 1982 brilliantly highlights how brands use storytelling and imagery to evoke emotions and create distinct identities. At Jo Baat Hai, we understand the importance of visual storytelling in branding. Just like these iconic ads, we craft narratives that not only convey messages but also connect deeply with audiences. Whether through advertising or content creation, the art of storytelling plays a crucial role in building lasting brand impressions.

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  5. What a fascinating look at the 1982 Ford vs. Mercedes advertising art! The rivalry between these iconic brands reflects the spirit of biker culture, where style and performance go hand in hand. Just like Ford and Mercedes compete for supremacy, jackets like the café racer embody that same balance of durability, design, and function, appealing to those who value individuality and quality.

    ReplyDelete
  6. Such a fascinating insight into the 1982 Ford vs. Mercedes advertising art! The rivalry between these iconic brands perfectly captures the essence of biker culture, where style and performance are inseparable

    ReplyDelete