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Friday, October 23, 2020

Animals and Automotive Advertising -- the 1949 Kaiser Traveler





From Ed -- We often joke about Subaru's over-the-top use of dogs in its advertisements and marketing, but of course the use of animals in automobile marketing has a long history.  But this is one that surely brings a laugh and may be the strangest use of an animal for motorcar marketing.  In 1949 Kaiser introduced its Traveler which, some would suggest, was the first "hatchback."  

We all know the alleged plea of every young girl: "Daddy, please buy me a pony."  Well in this ad, apparently Dad had brought a pony home to his daughter and with a bale of hay and a stepladder on which to climb up on the pony.  Some ads get stranger with time!

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